Three Messaging Tips to Ease Your Clients’ Recession Fears
A wise advisor told me last week, “In the absence of information, especially in difficult times, people assume the worst.”
Fresh From The Blog
The Truth Behind Getting Video Marketing Results
Have you ever started a new workout routine, but it was hard to stick to? After a few weeks or a month, you might feel a slight difference, but nothing instantaneous about it.
From Wine to Investing: The Idea Decanter Journey into Finance
Idea Decanter co-founders Sharon Gottula and Laura Garfield sat down with Carson Coaching’s podcast “Framework” hosts Ana Trujillo Limon and Jamie Hopkins to discuss how they paved their own path in the finance industry for video marketing services.
Your Free Template to Make a Branded YouTube Header
Does your YouTube channel represent your business brand?
Duncan’s Video Marketing Secrets #6 Don’t Forget the Call to Action
Like a good recipe, there are key ingredients you should never leave out of a marketing video.
Top 2023 Video Ideas for Financial Advisors
Do you ever feel like the marketing videos you see are all kind of saying the same thing?
Marketing Financial Advice for the LGBTQ+ Community
Do you have a welcome sign on the front door of your business? Financial advisors Nila Tatum and Gloria Franz, of Franz Tatum Wealth Management, felt a need to make sure everyone knew, at their business, ALL are welcome.
Top Advisors Share Their Marketing Plans for 2023
A down market screams “buying opportunity” at advisors.
Chris Lapins: Video Editor + Future Pool Shark
On any given weekend in rainy Seattle, Chris Lapins likes to get away from his monitor and keyboard. During the week, he’s setting in points and out points as he edits videos for Idea Kit clients, but in his free time, he has a pool cue in his hands.
3 Must-Have Website Videos & Where to Post Them
How do you bring your website to life? Adding videos on the most-viewed landing pages will help you connect with your prospects.
Market Drops, Opportunity Knocks: Change Your KPIs In a Down Market
Just as market strategies change in an economic downturn, so should your strategy for attracting prospective clients. And don’t forget about making your current clients happy enough to refer you.
What to Wear on your Video Shoot
The number one question we get asked after “When can we book this shoot?” is, “What should I wear?” So we decided to walk you through it by giving you some examples in this video:
