The Best Message for Clients in a Down Market
There’s a secret to client communication when big corrections happen. The secret is in the word “communication.”
Fresh From The Blog
Video Marketing Ideas for TPAs, 401(k) Plan Administrators, & the Pension People
You’re probably very familiar with the ASPPA. No? When the ASPPA asked me to write an article with video tips for the magazine Plan Consultant,
Meet Our Roving Editor, Sara Avery
You know someone loves the outdoors when they name their RV.
Idea Decanter’s Roving Editor Sara Avery has named hers Pickles. She and her wife Lisa take every opportunity they can to get out and explore with Pickles – along with their three dogs.
Great Ideas with Katie Braden: “One Tiny Step” to Start Recording Videos
There’s a lot that can get in the way of video marketing. A lot of excuses, that is. Don’t have the budget? The writer? The
Video Marketing Wins with Duncan MacPherson feat. Franz Tatum
How can you train your clients to be your advocate? Laura and Sharon sit down with Duncan MacPherson of Pareto Systems to discuss best practices
Grow With the Power of Video Summit
What’s holding you back from diving into video marketing? Are you in the game but not seeing the results you want? Join Laura and Sharon
How an Advisor 2X her Referral Rate in One Year
Could one strategic marketing move deliver dramatic results for you? Traci Richmond, who heads The Meakem Group in Bethesda, Maryland, has the stats to prove
Meet Idea Decanter’s Newest Wordsmith: Melisa Raney
Melisa has always been drawn to the spotlight – at 8-years-old, she asked her mom to get her a talent agent. After recovering from the
3 “How-to” Tactics to Teach your Clients (borrowed from preschool)
Teaching someone to adopt a new process? Borrow tricks from your preschool days! Have you ever asked someone to do something – let’s say fold
3 Tips to Build Your Own Video Marketing Strategy
Do you ever wish you could be in two places at once? That’s definitely the case for anyone running a business on the east and
Random Acts of KIT’s Winning Video
At Idea Decanter, we love the notion of random acts of kindness – how awesome is it when the person in front of you at
Video Marketing Wins with Duncan MacPherson: Creating PGA-Level Video Marketing
With the Master’s Tournament fast approaching, we’re thinking a lot about how meaningful golf metaphors can be in the world of Video Marketing. And while
