Seattle, WA (September 30, 2025) — Idea Decanter, the remote video marketing agency that helps financial advisors connect and grow through video, has been named a Finalist in the ThinkAdvisor 2025 Luminaries Awards in not one but two categories: Industry Disruption (Business Development) and Educational Programs (Marketing/PR Firms).
The Industry Disruption nomination recognizes FinKit, Idea Decanter’s short-form vertical video program that equips advisors with a year’s worth of high-impact social content. FinKit was designed to help advisors adapt to how people actually consume content today — quick, mobile-first videos that cut through the noise while staying compliant.
The second nomination highlights Idea Decanter’s Real #Finfluencers series in the Educational Programs category. This initiative shares candid stories and strategies from advisors who are successfully using video to fuel growth. The series includes interviews, blogs, a podcast, and the book Find Your #Finfluence — all aimed at inspiring advisors to step in front of the camera with confidence.
“Disruption and education are at the heart of what we do,” said Laura Garfield, Co-Founder of Idea Decanter. “FinKit is proof that short-form video isn’t just for influencers — it’s a practical tool for advisors to reach the right people. And with Real #Finfluencers, we’ve built a platform where advisors learn from peers who are proving that video works.”
Winners of the ThinkAdvisor 2025 Luminaries Awards will be announced at the New York Hilton Midtown on December 4, 2025.
About Idea Decanter
Idea Decanter helps financial advisors use the power of video to connect, grow, and stand out. Through its flagship programs — Idea Kit, FinKit, and Post + Promote — the Seattle-based agency delivers remote video marketing services that make it easy for advisors to create content, stay compliant, and get results. Learn more at www.ideadecanter.com.
About ThinkAdvisor
ThinkAdvisor (ThinkAdvisor.com) provides financial advisors, registered investment advisors, and wealth managers with comprehensive coverage of the products, services, and information they need to guide their clients in making critical wealth, health, and life decisions. The website showcases advisors adapting and succeeding in new ways, translating the impact of industry regulation, dealmaking, and technology into digestible coverage, so advisors have more time to spend advising clients and running their businesses.


