Today’s the day. After months of interviews, insights, edits, and a few strong cups of coffee, Find Your #Finfluence is officially live on Amazon.
But this isn’t just a book drop. It’s a rally cry for financial advisors who are tired of playing it safe, waiting for referrals, or hiding behind compliance as a reason not to show up online.
Find Your #Finfluence is your video marketing wake-up call.
Inside, you’ll meet the real advisors who’ve built their visibility—and their practices—by putting themselves out there with intention. Not with gimmicks. Not with viral stunts. Just with clear, consistent messaging delivered on video.
Why This Book? Why Now?
Because visibility drives growth. And in today’s world, video is the fastest way to build trust at scale. Whether you’re just starting to explore content creation or already have a library of videos under your belt, this book will help you:
- Get over the “I hate how I look on camera” hurdle.
- Create content that speaks to your niche (not the masses)
- Build a repeatable, scalable process that works for your business
And no, you don’t need a YouTube studio or 10,000 followers to make it work.
What you do need? A strategy. Some inspiration. And a little courage to hit record.
That’s where this book comes in.
Who’s Behind It?
Idea Decanter’s co-founder Laura Garfield (a former TV journalist) decided to step back into the reporter role and track down the best #Finfluencer interviews for you.
When she’s not writing, recording videos, or asking #Finfluencers the tough questions, she spends her days helping financial advisors create video content that actually gets results.
This book grew out of The Real #Finfluencers video series, expanded into an Wealthies Award finalist podcast (Best Podcast of 2025!), and now lives on in print to reach even more advisors ready to step into the spotlight.
Who It’s For
Find Your #Finfluence is for financial professionals who are:
- Curious about using video but unsure where to start
- Creating content but want a better strategy
- Ready to stop being invisible and start growing with purpose
Grab Your Copy
The book is officially available on Amazon.
Order now
Want to peek behind the scenes or binge the stories that inspired the book?
Watch The Real #Finfluencers
🎧 Listen on Spotify | Apple
This is your moment. Not to go viral. But to get visible.
Let Find Your #Finfluence be the spark that ignites your video strategy.


