A Holiday creation from the elves at Idea Decanter
Every December, we start asking the big questions.
Not “Did we buy enough wrapping paper?”
Not “How many peppermint mochas is too many?”
No, no. The real question of the season is far more important:
Has your marketing been naughty… or nice this year?
Come behind the scenes with the Idea Decanter team as we bravely reenact some of the worst marketing habits out there — and show you what to do instead.
Let’s just say… some of us shine brighter than a Christmas tree.
Others… well… should maybe stop filming next to the trash can (Sam, we’re looking at you!).
What’s on the Naughty List?
- Lighting Crimes: If it looks like you’re broadcasting live from the North Pole floodlights… naughty.
- Sound Shenanigans: Shouting into your mic? Alvin & the Chipmunks at full blast? NAUGHTY.
- Chaotic Backgrounds: Laundry piles, garbage cans, mystery décor — festive? No. Naughty? Absolutely.
- Wardrobe Woes: If you can’t put your arms down… you know the answer.
- Posting & Ghosting: Don’t abandon your audience like leftover fruitcake.
- Speaking Robot: If your script sounds like Scrooge wrote your compliance manual… naughty, naughty, naughty.
What Made the Nice List?
Most importantly, you’ll want to know what “nice” looks like:
- Clear, cozy lighting
- Clean audio (no yelling required!)
- A tidy background that won’t distract from your brilliance
- Professional-but-you wardrobe
- Actual engagement after you post
- Talking like a real human (radical, we know)
Great marketing isn’t about perfection. It’s about connection.
And when you take care of these basics, you show up with confidence and get results.
